By Earl R. Babbie A straightforward, comprehensive, and approachable guide to research as practiced by social scientists, the Fourteenth Edition of this “gold-standard” book gives readers the tools they need to apply research concepts practically, as both a researcher and a consumer. The author emphasizes the process by showing readers how to design and construct projects, introducing the various observation modes in use today, and answering critical questions about research methods-such as how to conduct online surveys and analyze both qualitative and quantitative data.
Product Details
Publisher : Wadsworth Publishing; 14th edition (January 5, 2015)
Language : English
ISBN-10 : 130563358X
ISBN-13 : 978-1305633582
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